1. Customers Vs Customer's
2. Customer Service Jobs

Customer service and contingency plans; Conditions of carriage. About us; Careers, Opens another site in a new window that may not meet accessibility guidelines. Investor relations, Opens another site in a new window that may not meet accessibility guidelines. The latest tweets from @customerservice.

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Apple Online Store

Apple.com is a convenient place to purchase Apple products and accessories from Apple and other manufacturers. You can buy online or call (800) MY–APPLE(800–692–7753).

You can get information about an order you placed on the Apple Online Store through the Order Status page. If you prefer, you can also get order status or make changes by phone at (800) 692–7753.

Apple Retail Stores

Experience the digital lifestyle at any of the Apple Retail Stores around the country. Find store hours and contact information for all locations.

Get Financing for You, Your Business, or Your School

Apple Financial Services offers financing on Apple products for consumers, educational institutions, and businesses. Speak with your Apple representative to learn more.

Find Consultants

Visit our Apple Consultants Network page to find a consultant in the U.S. or Canada.

Find Authorized Training Providers

Visit the Apple Training website for information on available courses and Apple Authorized Training Providers worldwide.

How to Buy for Business

If you are a business or professional user, visit the Apple Store for Business or call 1–800–854–3680.

Corporate and Government Sales:

• Apple Enterprise Sales (877) 412–7753
• Apple Government Sales (877) 418–2573

How to Buy for Education

If you are a student or teacher, visit the Apple Store for Education or call 1–800–692–7753.

If you are buying on behalf of an educational institution, visit the Apple Store for Education Institutions or call 1–800–800–2775, 7 days a week from 9 AM to 6 PM central time7 days a week from 9:00 a.m. to 6:00 p.m. Central time.

Find Apple Authorized Resellers

Use our Reseller Locator to find an Apple Authorized Reseller in the U.S.

Apple Authorized Resellers offer industry expertise, multi-platform services, and Mac-based solutions for a wide variety of organizations.

• Apple Media Helpline (408) 974–2042
• Apple Software Upgrade Center (888) 840–8433
• Reseller Referral (Resellers, Trainers, Consultants) (800) 538–9696

• Apple Store (Consumer and Education Individuals) (800) MY–APPLE(800–692–7753)

Mexico

• Apple Store (Consumer and Education Individuals) 001–800–MY–APPLE(001–800–692–7753)
• Apple Store (Small Business) 001–800–692–7753

Contact Apple Support

Need service or support? Start your request online and we’ll find you a solution.

More Ways to Get Help:

• U.S. technical support: (800) APL–CARE(800–275–2273)
• Beats support:
  (800) 442–4000 (U.S.) or see all worldwide support telephone numbers

If you are a customer with a disability and utilize our accessibility features such as VoiceOver or MFi Hearing devices, call (877) 204–3930 for direct access to Apple representatives who are trained in providing support for these services.

Most Apple products are eligible for 90 days of complimentary technical support. Online technical support for Apple products is available beyond the initial 90 days.

Browse Online Support

Visit the Apple Support site for quick answers, manuals, and in-depth technical articles. Visit Apple Support Communities to get help and tips from fellow Apple customers.

For help with Beats by Dre headphones and speakers, visit Beats Support. For help with the Beats Music streaming service, visit Beats Music Support.

Lost or Stolen Apple Products

If you have lost or found an Apple product, contact your local law-enforcement agency to report it. You can also find a list of serial numbers associated with your Apple ID and get information about using Find My iPhone for iPhone, iPad, iPod touch, or Mac.

Legal

For legal questions, please go to apple.com/legal/contact and select from the drop-down menu provided. To report suspected counterfeit or knockoff products, or other forms of suspected infringement of Apple intellectual property, select Counterfeits & Knockoffs from the drop-down menu.

Frequently Requested Info

Apple ID Support

Learn more about getting an Apple ID and its benefits.

AppleCare Products

Find out how to get additional technical support and hardware service options for your Apple products.

Repair and Service

See all your repair and service options based on your product and location.

Apple Support Communities

Give and get help and tips from thousands of other Apple customers.

Repair Status

Quickly and easily get the status of one or all of your repairs.

Job Opportunities

Find current openings, college jobs, internships, and more.

Media and Analyst Info

Get press releases, media contacts, and more.

Email Subscriptions

Customers Vs Customer's

Update your email address or change your subscription status.

User Groups

Mix and mingle with other Apple Users in your area.

Feedback

Tell us how we’re doing. Select the appropriate feedback option (we read everything, but can’t always respond):

Customer satisfaction is defined as a measurement that determines how happy customers are with a company’s products, services, and capabilities. Customer satisfaction information, including surveys and ratings, can help a company determine how to best improve or changes its products and services.

An organization’s main focus must be to satisfy its customers. This applies to industrial firms, retail and wholesale businesses, government bodies, service companies, nonprofit organizations, and every subgroup within an organization.

Model of Customer Satisfaction

There are two important questions to ask when establishing customer satisfaction:

1. Who are the customers?
2. What does it take to satisfy them?

Who Are the Customers?

Customers include anyone the organization supplies with products or services. The table below illustrates some supplier-customer relationships.
Note: that many organizations are both customers and suppliers.

What Does it take to satisfy the Customer?

Organizations should not assume they know what the customer wants. Instead, it is important to understand the voice of the customer, using tools such as customer surveys, focus groups, and polling. Using these tools, organizations can gain detailed insights as to what their customers want and better tailor their services or products to meet or exceed customer expectations.

Customer Service Jobs

Customer Satisfaction Process Improvement

Customer Satisfaction resources

You can also search articles, case studies, and publications for customer satisfaction resources.

R. L. Polk & Co.: Making Every Issue the Only Issue (PDF)Annual customer surveys for R. L. Polk & Co. identified opportunities for improvement in customer contact and issue resolution. By following the same steps for every issue and performing full root cause analysis for 100% of issues, Polk increased operational excellence and improved customer satisfaction.

Move from Product to Customer Centric (Quality Progress) 'Customer centricity' is about listening to your customers, with a focus on collecting, understanding, and acting on customer feedback and providing tools for easy access to this information.

Don’t Measure Customer Satisfaction (Quality Progress)Customer perceived value is a better alternative to traditional customer satisfaction measurements.

Linking Customer Satisfaction to Product Design: A Key to Success for Volvo (Quality Management Journal) A framework for bridging the quality satisfaction gap at Volvo integrates quality function deployment and customer-satisfaction modeling.